SYNC and MyFord Touch: Fan Favorites

As a very technology forward and friendly company, Ford has always been at the forefront of vehicle innovations. Two of Ford’s favorite creations are the SYNC® and the MyFord Touch®. The SYNC® made its first appearance in 2007 and the MyFord Touch® followed just a few years later in 2010.  For the relatively new pair, tweaks to their already elevated systems are just perfecting them even more.

MyFord TouchWe all fell in love with the pair almost on sight and have been clamoring for more. In one of Ford’s recent press releases, it was revealed just how popular these technologies have grown. Together, the two systems are sold on 79 percent of 2013 Ford vehicles, which is up nearly ten percent from 2012. In fact, drivers stick with Ford specifically for its superior infotainment offering. Specifically, 53 percent of 2013 Escape drivers cited the MyFord Touch touch screen as their number one reason for purchasing the vehicle.

“Ford has launched 60 new technologies the past few years and they are helping attract many new customers in important markets such as the coasts,” reported Raj Nair, group vice president, global product development. “SYNC and MyFord Touch are key parts of our innovation strategy, and not only bring more new customers to our brand, but help deliver higher satisfaction with overall vehicle quality.”

Ford SUV Sales Increase

Ford has announced that they have been seeing increases in their SUV’s, with SUV’s going so well that Ford is considering selling their SUV crossover, the EcoSport, in America.

In some parts of the country, such as California, the Explorer and Escape’s sales have risen considerably, with Ford sharing the largest part of the sport and crossover utility market. Ford has announced that to meet this demand they are increasing exports of their crossover SUV models.

“This was a major bet we made with the One Ford plan, and it is paying off,” said Jim Farley, executive vice president, global marketing, sales and service and Lincoln. “Utilities are helping us grow our share in the North American market – particularly in the traditionally difficult coastal markets – and they’re driving our expansion in developing markets, where utility growth is exploding.”

Presently, Ford exports one of every four Explorers it makes. Ford plans to offer the Explorer in over 27 countries by 2017, says Erich Merkle, Ford analyst.

For more information on Ford SUV’s, visit us online at Cambridge Classic Ford or at http://cambridgeclassicford.com/.

Best Cars for Your Money

You work hard for your money and when you spend it, you want to make the best decision possible. When it comes to buying a car, you want to make sure that you’re getting something worth every single penny. Those pennies can add up quickly, but when they’re worth it, then making the purchase makes sense.

We understand that you still want to get all of the great options that come with the cars these days, but you also don’t want to have to pay an arm and a leg for those options either. What’s the solution? Buy a Ford that made the 2013 U.S. News list of “Best Cars for the Money”.

Out of twenty-one possible winning spots, Ford claimed the top spot in six categories. This is the most of any other car maker on the list. Make sure you get your money’s worth and purchase a Ford. Here are the six winners that Ford had on the list:

1. Ford Fusion – midsize cars

2. Ford Taurus – large cars

3. Ford Focus – compact cars

4. Ford Fusion Hybrid – hybrid cars

5. Ford Escape – compact SUVs

6. Ford Edge – 2-row midsize SUVs

So the next time you’re looking to upgrade, buy a Ford. It’s worth it.

2013 Ford Escape Earns Top Safety Pick

The Insurance Institute for Highway Safety (IIHS) recently named the 2013 Ford Escape a “Top Safety Pick”.   The redesigned model boasts several safety features that helped it earn the IIHS’ seal of approval.

The 2013 Escape earned top scores in each of the IIHS’s primary categories: frontal, side, and rear impact, as well as of the subcategories it was tested in.  Improving from the previous Escape, the 2013 earned an excellent strength-to-weight ratio of 5.03 in the IIHS roof strength test.

A slew of technological features have helped further increase safety in the 2013 Ford Escape.  Those features include: active park assist to aid in parallel parking, intelligent access with push-button start, BLIS (Blind-Spot Information System) with cross-traffic alert, and a hands-free liftgate.

The 2013 Ford Escape is also equipped with SYNC with MyFord Touch which allows the driver to control just about everything in the vehicle with just the sound of their voice.  From making phone calls and selecting music to controlling the climate of the vehicle, this Escape allows drivers to keep their eyes on the road and their hands on the wheel.

Ford Shows Off All-New Escape in New Reality Series

We’re all pretty excited about the upcoming launch of the all-new 2013 Ford Escape, and to make sure you are as well, we want to share some exclusive news about an upcoming show that will feature the redesigned model.  Ford has teamed up with the Emmy Award-winning co-creators of The Amazing Race to create a socially interactive reality competition series, Escape Routes.

Escape Routes will give viewers a chance to see the redesigned Escape in action. During the series, 6 teams of two will be pitted against each other as they travel to a new city within the U.S. each week.  In each episode, the teams will compete in an urban challenge, then “Escape” the city for a big challenge.  At the end of the series, the points will be tallied and the winning team will win a grand prize of $100,000 and two 2013 Ford Escapes.

Certain features of the all-new Escape, such as the aerodynamic exterior, navigation, active park assist, hands-free power lift gate, and Sync with MyFord Touch, will help the competitors to complete tasks and challenges throughout the competition.

Escape Routes will air Saturdays from 8-9 pm, starting March 31st.  Prior to the premiere, viewers will have the change to select the 6th team to compete by voting for their favorite competitors on http://escaperoutes.com.  Once the competition begins, fans/teammates will be able to impact the real world competition by competing in online challenges.  Online followers can also win prizes, such as trips to the filming of Escape Routes and a 2013 Escape.

Head on over to http://escaperoutes.com to watch videos of the finalists and vote on the team you want to see in the competition.  While you’re there, register to be entered in the competition and start playing along.  Don’t forget to mark your calendars for March 31st!