Earlier this month, the Insurance Institute for Highway Safety (IIHS) named the 2013 Ford Fusion a Top Safety Pick.
In order for a vehicle to become a Top Safety Pick the IIHS puts it through a series of rigorous trials, including offset frontal impact, side impact, dynamic head restraint and roof strength testing. The 2013 Fusion received rating of “Good” in all categories, earning it the IIHS’s prestigious honor.
“The new Fusion is another example of Ford’s commitment to the highest standards of safety and we are proud that IIHS has recognized these efforts,” said Steve Kenner, global director of the Automotive Safety Office.
The 2013 Ford Fusion is equipped with a plethora of innovative safety features and equipment to ensure its drivers are as safe as possible, including Ford’s Personal Safety System, eight standard airbags that take in account the size of the occupant, Blind-Spot Information System (BLIS) with cross-traffic alert, Driver Monitoring, Lane Keeping Assist, Driver Monitoring and Active Park Assist.
EPA estimates for the 2013 Ford Fusion were recently released, and they have confirmed that the 2013 Fusion is the most fuel-efficient midsized sedan in America.
“The new Fusion is part of our plan to offer vehicles with the very best quality, fuel efficiency, safety, smart design and value,” says Alan Mulally, Ford president and CEO. “We are absolutely committed to class-leading fuel efficiency as a reason to buy Ford vehicles, with customers able to choose the fuel-efficient powertrain that best fits their lifestyle.”
The all-new Fusion has three engine options available. The standard 2.5L Duratec I-4 engine generates 170 horsepower and 170 lb-ft. of torque. It also has an EPA-estimated 22 city/ 33 highway miles per gallon. The two new available EcoBoost engines strive to lower carbon emissions without compromising power and efficiency. The 1.6L option offers great fuel efficiency with an EPA-estimated 26 city/37 highway miles per gallon. The 2.0L EcoBoost engine gives drivers more power with 237 horsepower and 250 lb-ft of torque.
“Ford is bringing power of choice to midsize sedan buyers,” says Mark Fields, president of The Americas. “More than 2 million customers this year will purchase midsize cars. Our new Fusion delivers the fuel savings people truly want and value, with technologies that cost two to three times the price on some German sedans.”
The Ford Fusion Hybrid will be back for the 2013 model year and along with its redesign, the green car is also setting impressive standards for fuel efficiency. The hybrid model will return 47 MPG city and highway, giving it a combined fuel economy rating of 47 MPG.
This rating trumps the majority of the Fusion’s competitors as well as the outgoing model thanks to a 141-horsepower 2.0-liter I-4 engine, a 118-horsepower electric motor, and lithium ion battery pack. Ford’s other hybrid model, the all-new 2013 C-Max, has also received a fuel economy rating of 47/47/47 MPG.
Non-hybrid models of the 2013 Fusion also received impressive fuel economy ratings of up to 22 city/34 highway MPG for the 2.5-lier I-4 engine and up to 25 city/35 highway MPG with the 1.6-liter EcoBoost engine. The model will be hitting showrooms this fall.
The 2013 Ford Fusion was recently named the winner of the 2012 Gene Ritvo Award for Design and Elegance. The award, commonly known as the Ritvo, honors the best in design in the automotive world, and the 2013 Ford Fusion stood out for its innovative style and elegance.
All entries were judged by design experts from the Larz Anderson Auto Museum in Brookline, MA and the Museum of Fine Arts in Boston, in conjunction with the New England Motor Press Association (NEMPA). “When reviewing all the entries for the Design and Elegance Award,” said Meghan Melvin of the Museum of Fine Arts, “we appreciated the simplicity of line of the Fusion’s detailing, the subtle shaping of the hood and the distinctive front composition of the vehicle.”
The award is named after Gene Ritvo who died in 2009. Ritvo was a devoted member of the NEMPA and had a keen eye for automotive photography. “Gene would have been pleased to see a car like the Ford Fusion win this award,” said Keith Griffin, NEMPA president. “It’s an elegant vehicle that is a true head turner. At the same time, it’s practical transportation.”
Each year, automakers head to the North American International Auto Show to show off their most impressive new designs, far-out concepts, and innovative technologies. With so much to see at the show, it can be hard to impress. However, leaving an impression was not something Ford had a problem with at this year’s NAIAS, thanks to the debut of the new 2013 Fusion. The redesigned sedan was so impressive in fact, that it was named AutoWeek’s “Best in Show.”
Even the staff at AutoWeek was surprised by how drawn they were to the everyday car. According to Editor Wes Raynal, “It’s very rare for a midsize sedan to win Best in Show. I think it’s the first of a lot of awards the Fusion is going to win this year.” So far, he’s right. The new Fusion also received EyesOn Design recognition from the Detroit Institute of Ophthalmology during the show.
Ford’s long-time Chief Creative Officer J Mays is feeling a little extra excitement about this car as well, stating that “I’ve been with the company for 13 years and I can truly say this is the best car ever to come out of the design and engineering center in Dearborn. We are delighted for the entire global design team, because this really was a global effort.” Aside from its sleek new design, other features that kept onlookers wanting more include impressive fuel economy, Ford’s new Lane-Keeping System, adaptive cruise control, and active park assist.
In the past, lane departure warning systems have appeared solely on luxury vehicles, but Ford has decided to change this with the 2013 Fusion. Ford’s Lane Keeping System will detect driver drowsiness and help keep the vehicle from veering out of its current lane. The system will also be offered on the 2012 Ford Explorer.
Two components make up the Lane Keeping System: the digital camera behind the rear-view mirror and the computer that controls the electronic power steering rack. The digital camera scans the car’s movement on the road and detects when the car is veering out of its lane. If the car is moving out of its lane, the car will play an audible tone and a flashing light to alert the driver.
If the digital camera detects that the driver is drowsy, the system sounds an audible tone and vibrates the steering wheel. This is also when the system’s computer activates and actually steers the car back into its lane. A coffee cup icon on the instrument cluster also flashes when driver drowsiness is detected, to suggest that the driver pull over and rest.
Systems like Lane Keeping have been praised by the Insurance Institute for Highway Safety as critical safety features.