We’re all pretty excited about the upcoming launch of the all-new 2013 Ford Escape, and to make sure you are as well, we want to share some exclusive news about an upcoming show that will feature the redesigned model. Ford has teamed up with the Emmy Award-winning co-creators of The Amazing Race to create a socially interactive reality competition series, Escape Routes.
Escape Routes will give viewers a chance to see the redesigned Escape in action. During the series, 6 teams of two will be pitted against each other as they travel to a new city within the U.S. each week. In each episode, the teams will compete in an urban challenge, then “Escape” the city for a big challenge. At the end of the series, the points will be tallied and the winning team will win a grand prize of $100,000 and two 2013 Ford Escapes.
Certain features of the all-new Escape, such as the aerodynamic exterior, navigation, active park assist, hands-free power lift gate, and Sync with MyFord Touch, will help the competitors to complete tasks and challenges throughout the competition.
Escape Routes will air Saturdays from 8-9 pm, starting March 31st. Prior to the premiere, viewers will have the change to select the 6th team to compete by voting for their favorite competitors on http://escaperoutes.com. Once the competition begins, fans/teammates will be able to impact the real world competition by competing in online challenges. Online followers can also win prizes, such as trips to the filming of Escape Routes and a 2013 Escape.
Head on over to http://escaperoutes.com to watch videos of the finalists and vote on the team you want to see in the competition. While you’re there, register to be entered in the competition and start playing along. Don’t forget to mark your calendars for March 31st!