Ford has announced that they have been seeing increases in their SUV’s, with SUV’s going so well that Ford is considering selling their SUV crossover, the EcoSport, in America.
In some parts of the country, such as California, the Explorer and Escape’s sales have risen considerably, with Ford sharing the largest part of the sport and crossover utility market. Ford has announced that to meet this demand they are increasing exports of their crossover SUV models.
“This was a major bet we made with the One Ford plan, and it is paying off,” said Jim Farley, executive vice president, global marketing, sales and service and Lincoln. “Utilities are helping us grow our share in the North American market – particularly in the traditionally difficult coastal markets – and they’re driving our expansion in developing markets, where utility growth is exploding.”
Presently, Ford exports one of every four Explorers it makes. Ford plans to offer the Explorer in over 27 countries by 2017, says Erich Merkle, Ford analyst.
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